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Complementing Individualism with The Social Identity Approach

Complementing Individualism with The Social Identity Approach

Have you ever thought about where your strong moral convictions (if any) come from? For example, let`s assume you feel strongly about the sacredness of the Qur’an, and feel outraged when someone mocks your Holy Book. Or, alternatively, you feel strongly about freedom of speech, and hence feel outraged when those mocking a holy book are threatened and attacked by those who perceive this as a transgression of their sacred values. Is it, in these cases, a strictly personal part of who you are that reacts so strongly, or is your conviction perhaps derived from important groups you are a member of? / more

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