Jens Förster

Jens Förster is a professor at the University of Amsterdam. He is interested in examining basic principles of motivation and information processing and its implications for: stereotypes and prejudice, accessibility of thoughts and goals, approach and avoidance motivation, risk perception and behavior, creative and analytic thinking, self regulation and self control, novelty, time construal, thinking styles, meta cognition, memory, decision making, aggression, consumer behavior, organizational psychology, speed/accuracy tradeoffs.